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Exercise Is Medicine
About Exercise is Medicine™

Our Vision

To make physical activity and exercise a standard part of a disease prevention and treatment medical paradigm in the United States.

For physical activity to be considered by all healthcare providers as a vital sign in every patient visit, and that patients are effectively counseled and referred as to their physical activity and health needs, thus leading to overall improvement in the public's health and long-term reduction in healthcare cost.

Exercise Is Medicine™ will be a sustainable national initiative that:
  1. Creates broad awareness that exercise is indeed medicine.
  2. Makes "level of physical activity" a standard vital sign question in each patient visit.
  3. Helps physicians and other healthcare providers to become consistently effective in counsel­ing and referring patients as to their physical activity needs.
  4. Leads to policy changes in public and private sectors that support physical activity counsel­ing and referrals in clinical settings.
  5. Produces an expectation among the public and patients that their healthcare providers should and will ask about and prescribe exercise.
  6. Appropriately encourages physicians and other healthcare providers to be physically active themselves.

Program Elements

Area 1. Make available tools, training, and referral mechanisms for physicians and other healthcare providers.
Area 2. Strengthen the science and evidence for the efficacy of exercise prescription in health­care settings.
Area 3. Pursue policy interventions that support Exercise is Medicine™.
Area 4. Stage patient advocacy and marketing campaigns
Area 5. Build coalitions and partnerships.
Area 6. Identify, develop, and disseminate "what works" models for patients as well as entire communities.
Area 7. Create a Web site with strategy, content, and functions that support all the program ele­ments of Exercise Is Medicine™
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Monterey Bay Video Production doing business as Healthy Learning
Exercise is Medicine Store
PO Box 1828
Monterey, CA 93942 USA  
Phone:
888-229-5745  
Fax:
831-372-6075  
Email:
info@exerciseismedicinestore.com
The warehouse for the Exercise is Medicine Store is located in California at 465 Reservation Rd. Marina, CA 93933

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